Start a debt-free private practice that empowers you to serve clients at the highest level and get paid what you're worth!
{JOIN THE START YOUR PRIVATE PRACTICE ACCELERATOR NOW}
QUESTION FOR YOU...
Why do some SLPs choose the path of private practice?
And more importantly, why do so many dream about it, but never follow through on making it happen?
On average, SLPs who make the leap of faith to become private practitioners enjoy more flexibility in their careers and daily lives, experience more freedom in their clinical care, and have a stronger financial foundation too.
But it is a leap of faith, after all -- and if you don’t know where to start, that can be a little scary.
TELL ME IF YOU CAN RELATE HERE...
You’ve always dreamed about making a bigger impact as a private practice SLP, but put it off because:
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You never learned how to do “the business stuff” in school.
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You don’t know where to find clients to fill up your calendar.
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You break out in a cold sweat at the very thought of billing.
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You want to avoid a tough conversation with your employer.
- You like the guaranteed paycheck & benefits you have now.
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You only really want to work in private practice part time.
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You worry about the start-up costs to get a business going.
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You fear the possibility of facing legal or compliance issues.
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You lack the confidence to take this big goal on by yourself.
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You don’t even know if private practice is an option for you.
SOUND FAMILIAR? THEN HERE'S WHAT YOU NEED TO KNOW:
Even if you were nodding your head along with every single one of those statements, you don’t have to accept that as your reality.
In fact, there’s a very good reason why you should NOT accept that.
The field of SLP is changing.
SLPs are getting frustrated and burned out, wanting the best for their clients but growing tired of struggling in jobs where we are overworked and underpaid.
There’s no doubt about that -- BUT -- you have a choice.
You can either hate the change or be the change.
You can help your community by starting a lucrative private practice that provides the high-quality care your clients need and deserve without putting yourself and your family on the back burner.
When you become a private practitioner (whether full-time or on the side) you become empowered to make decisions that are right for your patients and YOU.
And YES, if you only want to do private practice as a part-time side hustle, that’s perfectly alright!
You got into this profession for a reason: to change lives -- and that should include your own life too.
I firmly believe that SLPs are the BEST people.
You are made for more and deserve more.
IMAGINE HOW IT WOULD FEEL TO...
Have more control over the therapy you provide and feel fully empowered to make the decisions that you know will best support your clients’ progress.
Work with the clients that you want to work with and have full confidence that you and the treatment plan that you create are the right fit for them.
Be the boss of your own schedule and create a work-life balance that allows you to be the very best version of yourself in-session and outside of work.
Create a more stable financial foundation for yourself and your family so you can pay off student loans, provide a better life, even create generational wealth.
Gain new opportunities in your career as an SLP and recognition as a go-to authority in your community with a reputation for giving excellent care.
Sound like a dream come true?
Well, here's your wake up call...
You can be the SLP you always wanted to be... on your own terms.
INTRODUCING
THE START YOUR PRIVATE PRACTICE ACCELERATOR
A step-by-step course and community to support you in starting a debt-free private practice that empowers you to serve clients
at the highest level and get paid what you're worth!
(Even if you don’t have any business experience or know where to start.)
The results speak for themselves...
After only a few months in business, Tanya already has 5 clients and has secured a connection with local service coordinators for even more referrals.
"My confidence was boosted and I found a team of people who were willing to help me and even give me the information I needed to begin the process."
TANYA SYKES-CLARK,
Resilient Focused Family Therapy LLC
Natalie always wanted to start her own practice to support the families in her community. While she planned to just see clients on the side while working full-time, one year later, she has a small clinic space, 2 independent contractors, and 20 clients.
"What I appreciate the most about the program is the consistent support from the private Facebook group, including a variety of mentors and Jena herself. As my practice has grown, I have felt encouragement and support along the way."
NATALIE COOPER,
Natalie Cooper Speech Therapy
Ready to change your life?
LET'S DIG INTO THE DETAILS
When you join The Start Your Private Practice Accelerator, you’re getting LIFETIME ACCESS to...
MODULE ONE
PICTURE YOUR PERFECT PRIVATE PRACTICE
This is your opportunity to envision the exact type of private practice you want to run and build a lucrative business plan to make that dream a reality!
Inside, you'll discover how to:
- Design your private practice around your life with the built-in freedom that you deserve
- Decide the “who, what, when, and where” to get clarity on how to best serve you and your clients
- Create a business plan that will serve as your turn-by-turn roadmap to follow and reach success
MODULE TWO
THE PRIVATE PRACTICE PROTECTION PLAN
Got a lot of “what ifs” on the brain? Let’s work together to future-proof your business and safeguard the lucrative private practice you’ll be building!
Inside, you’ll discover how to:
- Get your ducks in a row using The Protection Plan Checklist that eliminates stressful guesswork
- Minimize the legal, financial and personal risks that stop some practitioners in their tracks
- Lay a foundation for future success with a HIPAA-compliant G-Suite system for medical records
MODULE THREE
THE 3-PART PROMOTION FRAMEWORK
Most SLPs don’t have a business degree (surprise!) but with this framework, you’ll be able to promote your growing practice like a marketing pro!
It's like the missing course your grad school never covered!
Inside, you'll discover how to:
- Find your first ideal perfect-fit clients with little to no financial investment upfront
- Promote yourself with authenticity and integrity while ditching pushy sales tactics
- Build clientele as you start to grow using my 3-Part Framework as your guide
MODULE FOUR
THE GET PAID FORMULA
Getting paid your worth to see clients you love working with is truly the fun part of running your own practice -- and with this formula, it’s easy too!
Inside, you'll discover how to:
- Identify which payor sources will work best for you including an Insurance 101 training
- Get paid consistently (and on time!) with an easy-to-edit superbill for private pay clients
- Calculate overhead so you can be financially smart and debt-free from the start
MODULE FIVE
THE PROSPERITY PLAN
Whether you want to be in your private practice full-time or on the side, we’ll find the right pace and plan for you to build a lucrative business!
Inside, you'll discover how to:
- Refine your private practice vision to shape your growing business over time
- Determine a growth strategy that’s both exciting and comfortable for you
- Streamline your systems to work smarter -- not harder -- as you move forward
Each module contains video lessons, printable worksheets, templates to quickstart your journey and so much more!
PLUS YOU’LL BE GETTING SUPPORT
EVERY STEP OF THE WAY…
FREE MONTHLY COACHING CALLS
Join my team each month for a LIVE coaching call where you can get personalized support and answers to any questions you have along this journey to building your dream private practice!
FREE ACCESS TO OUR COMMUNITY
You’ll get unlimited access to our private Facebook community where you can share ideas, get feedback, and connect with my team and hundreds of private practitioners who are all ready to cheer you on 24/7!
(Pro Tip: You’ll meet a lot of amazing people inside, but chances are you’ll get to know our go-to Insurance & Compliance Advisor pretty quickly. Tag Ben and he’ll take care of all your questions!)
AND DON'T FORGET ABOUT THE BONUSES
Because I’m dedicated to helping you build your private practice FAST without any overwhelm…
You're also going to get access to:
BONUS #1
The Ultimate Private Practice
Checklist
This printable checklist covers EVERY step of starting your private practice and makes following along foolproof!
And best of all, each step corresponds with course modules and lessons so that you can go back to the video training if you need clarification.
Value = $497
BONUS #2
Get Your First Client: Quick Start
Guide
This 30-day action plan checklist contains all my top tried and true ways to get your first client without feeling pushy or desperate!
Even in the most “uncertain times” my students have booked their first clients and gotten a return on investing in this program.
Value = $497
BONUS #3
How to Pick the Perfect Name for Your Private Practice
This 16-page guide covers the 5 most popular types of names including the pros and cons for each plus information about registering and trademarking your private practice name (if you want to do that!)
This is the exact method I’ve used to guide hundreds of SLPs into finding a name that feels good, stands out, and isn’t taken so they can avoid this major stumbling block to getting started.
Value = $197
BONUS #4
Tools of the Trade
A comprehensive list of tools and services that have been proven effective in SLP private practice to save you time and money PLUS deals and discounts where available.
These calculators, calendars, and more will help you stay organized while you build your business to avoid growing pains.
Value = $297
BONUS #5
The Set Your Rate Course
This bonus course gives you access to all the best practice information you need PLUS a printable workbook to help you through the process and TWO calculators covering hourly and annual estimates.
Determining how much to charge for private therapy services is something that many practitioners struggle with but together we can find a rate that is fair to you AND your clients.
Value = $497
AND AN EXCLUSIVE PAID-IN-FULL BONUS MOMENTUM CALL WITH ME!
This video recording covers EVERYTHING you need to know in order to get the most out of Start Your Private Practice AND the Get Your First Client: Quick Start Guide so you can truly hit the ground running and reach your goals in record time!
You’ll also find additional tips and info about starting and scaling your lucrative private practice that you won’t find ANYWHERE else!
Ready to snag over $1,500 in bonuses?
READY TO GET STARTED?
{LET'S GET THESE DUCKS IN A ROW!}
AND THE CHERRY ON TOP?
You’ll also be getting amazing results -- here are just a few of my student success stories:
LET'S WRAP IT ALL UP
I LOVE SHARING ALL THOSE JUICY DETAILS, BUT JUST TO SUMMARIZE...
Here's what you get when you join.
Instant access to the complete Start Your Private Practice Accelerator
(value = $997)
Lifetime updates to the program and bonuses
(value = $997)
Monthly Coaching Calls with the Start Your Private Practice Team
(value = $497)
Private Invitation to the Start Your Private Practice FB Community
(value = $497)
Bonus #1: The Ultimate Private Practice Checklist
(value = $497)
Bonus #2: Get Your First Client: Quick Start Guide
(value = $497)
Bonus #3: How to Pick the Perfect Name for Your Private Practice
(value = $497)
Bonus #4: Tools of the Trade
(value = $297)
Bonus #5: The Set Your Rate Course
(value = $497)
When you add that all up, it comes out to a value of $5,273,
but you can enroll today for a one-time investment of just $1,297 or get started for $247 with a monthly payment plan.
{YES TO ALL OF THIS! COUNT ME IN!}
Lauren was a burned-out school SLP. She spent years working at a school, feeling that she wasn’t living up to her potential. She came across the Start Your Private Practice system and jumped at the opportunity to fulfill her dreams.
"I drive by [my previous employer] once in a while to thank myself for making that leap, and I know I would never go back. And I think, deep down in your gut, you feel the same way."
LAUREN MEGLEN,
OWL Therapy Services
Ayleen is an incredible bilingual SLP with so much to offer her patients. Before joining The Start Your Private Practice Accelerator, Ayleen was nervous about the legal and business steps required to start. After joining, she was able to obtain her first client...during a pandemic!
“If you are still on the fence, if you have fear, uncertainty - we all do, and we all started there. This program will help you build your confidence.”
AYLEEN GARCIA,
Farfalla Therapy LLC
LET’S TALK ABOUT THE ELEPHANT IN THE ROOM…
You know, that big green elephant with a striking resemblance to Benjamin Franklin.
I know talking about money can be challenging for many people in “helping” professions especially when it comes to investing in ourselves and getting an exponential return.
But if you want to spread your gifts far and wide and help as many people as possible, you have to think about the long haul.
Working for less than you’re worth is a one-way ticket to burnout city.
So allow me to put on my coaching hat and say you deserve better.
Your family deserves better.
Your future deserves better.
Your clients deserve better.
Not to mention the fact that there are people out there who NEED your therapy and aren’t able to access it through your current employer.
So consider this…
Even if you just started seeing ONE new private client per week and charged $100 per session, you’d be adding over $5,000 to your revenue (and this investment will have paid for itself many times over!)
You don’t have to quit your full-time job and can see private patients part-time!
You can find out exactly how much you would increase your income with this handy calculator that lets you adjust the number of sessions and your earning potential.
Every day that you’re not seeing clients, you’re going without extra income and clients are going without much needed services.
Aren’t your SLP skills worth more than a thousand dollars?
You’ve got a Master’s Degree… It’s time to EARN like it!
100% MONEY-BACK GUARANTEE
You're covered by our guarantee.
Unlike other money-back guarantees that make you jump through hoops to get a refund, I offer a 60-day no-questions-asked policy.
If you find that this investment isn’t for you within 60 days of purchase, email [email protected] and a member of my team will help process your refund.
I’m not your high school math teacher and won’t make you show me all your work.
MEET YOUR MENTOR
Hey there, I'm Jena.
I’m a speech-language pathologist and private practice consultant who helps SLPs start their own practices so they can help more people while having the freedom, flexibility, and financial abundance they deserve.
One day, a chance discussion over lunch revealed that two of my colleagues had small private practices "on the side" of the job they did with me -- and my whole world changed.
As they told me more about their set up, I was shocked to learn that neither of them had an office. They saw their private clients in the client's homes.
They also shocked me when they said that both of them were private pay only and didn't deal with insurance.
And when they revealed their private rate, I was shocked to discover that they were making significantly more money in just a few hours a week than entire days at our regular job.
But the biggest shocker of all was when they suggested that I start seeing my own clients... NOW even though I was only a year out of my CF.
I was so fortunate to have those early mentors and have made it my mission to help more SLPs get the freedom, flexibility, and fulfillment they deserve with a lucrative private practice.
Now it’s my goal to help 1,000+ SLPs per year start private practices so that they can serve over 10,000 children and adults.
With my step-by-step system, I’ve helped over 10,000 SLPs walk away from the overly restrictive 9-to-5 world with the knowledge and confidence needed to finally start their private practices.
Starting a private practice was the #1 way I took control of my professional and personal life.
In fact, it’s the reason I’ve been featured in amazing outlets like:
Each and every day, I turn "regular SLPs" into successful private practitioners.
I’m here to help YOU change your life and the lives of your future clients!
PRIVATE PRACTICE IS RIGHT FOR YOU IF...
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You want to practice the way you know is right for your clients, not the way your job says.
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You want to be more financially secure without drowning in overwhelm trying to get there.
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You want to have flexibility in your schedule to spend with your family and have me-time.
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You want to do more in your career as an SLP and help more clients without more stress.
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You want to create opportunities that you control (whether that’s full-time or part-time).
STILL SCROLLING?
Hey, I get it.
I know it can be challenging to reconcile the idea of building a lucrative business (and making more income) when you became an SLP to help people.
I know it can feel like those two aspirations are at odds with each other, but they truly aren’t.
Because when you feel empowered to make decisions as a private practitioner, you’re able to offer the type of therapy you know will work best for your clients.
In fact, you’re better suited to meet their needs and fuel their progress.
You’re not bound by the restrictions or bogged down by the requirements of your current employer which gives you more time to focus on what matters most.
And with that newfound flexibility, freedom, and financial abundance you become a more effective SLP who feels valued in their work.
Every day that goes by that you're NOT treating private clients is time and money wasted. Simple as that.
I know this because I’ve seen it in my own experience and in the lives of the 10,000+ SLPs that I’ve supported along this journey -- and I would be honored to support you too.
“It takes a village to raise a child. The private practice group can act as a support system as you raise your private practice baby.”
-- Panika Palmer, The Swallow Therapist
“I needed to know what to do. I needed a framework. It’s very nicely laid out in the system. There are checklists, which we love as speech therapists, and great resources.”
-- Erin Adamek, True to You Speech Therapy LLC
“It so easily lays out all the things that need to take place in order to start your own practice in a manageable way that you can access on your own time and refer back to.”
-- Alina Carter, Mindful Memory Care
“I drive by [my previous employer] once in a while to thank myself for making that leap, and I know I would never go back. And I think, deep down in your gut, you feel the same way.”
-- Lauren Meglen, OWL Therapy Services
“I’m here to tell you that Jena Castro-Casbon’s Start Your Private Practice System works. It has been the best thing I’ve invested in in a very long time.”
-- Cindy Simonetti, Cynthia Simonetti, M.A, CCC-SLP
HAVE A QUESTION?
Frequently Asked Questions
Should I buy now even if I'm not ready to dive in today?
What if I’m a new SLP with a bad case of Imposter Syndrome and a lot of uncertainty about where to start?
How much time will The Start Your Private Practice Accelerator take?
Will I have to invest a lot on top of the program?
Will this work for Canadians?
Will this work for Occupational Therapists?
What if I have a question that hasn’t been answered here?
{PHEW! THAT CLEARS IT UP, I’M READY!}
I know that you're ready and I know that right now IS the right time!
Day after day, THOUSANDS of people (aka potential clients and patients) are going without the help they truly need.
- Some are receiving subpar services that have stalled their progress…
- Some are stuck on waiting lists with no light at the end of their tunnel…
- Some are unable to access their care because of lockdowns & more…
Just like many SLPs, they too are struggling with the institutions available and the “powers that be”.
They have been searching for an answer to their struggles and you (yes, YOU with your eyes glued on the screen) have the opportunity to provide those much-needed services.
Starting a private practice is one of the best things that you could possibly do not just for your career -- but for your community.
Want to become the life-changing SLP that you’ve always dreamed of?
Still on the fence?
Let's chat it out! Send me a DM on Instagram @independentclinician and we'll talk through it.
SHOOT ME A DM ON INSTA